These new solutions are important given that the recent Kaspersky Lab Digital Amnesia study showed that today’s consumers are depending on connected devices and the Internet as a tool for remembering. In addition, with an increase in tracking capabilities of browser activities, search history and device location, many consumers are concerned about the type of information that is being shared about their online activities. With increasing dependency on devices and rising concern about privacy, Kaspersky Lab is introducing its Private Browsing feature. The new capability removes such data from Internet traffic and reports any blocked requests to the user via a dedicated plugin (which is available for Mozilla Firefox, Internet Explorer and Google Chrome). Unlike tools that may prevent consumers from being identified via cookies, the Kaspersky Lab technology guarantees that this data will not leave the device.

Another feature from Kaspersky Lab detects and reports any attempts by freeware of adding extra extensions to a consumer’s device. Change Control* allows the user to regulate any attempts to change their browser home page, alter the default search engine, install extra plugins or modify network system configurations without their consent. Once reported, the user can then decide to permit or block the change. In addition, the updated Privacy Cleaner tool helps remove traces of user activity from a Windows computer, including the browser history, list of the latest documents opened and more.

The newly updated product line includes an updated user interface and is compatible with Windows 10. It is also built on the award-winning advanced technologies that ranked higher in more independent professional evaluations than any other vendor’s products. The company’s solutions were awarded a top three finish in 71 percent of tests.

In a world of increasingly sophisticated online threats, Kaspersky Lab strongly recommends consumers to regularly update their security products to the newest versions in order to ensure the latest protection advancements are in place. All Kaspersky Lab consumer products include free automatic updates and upgrades, which can be managed remotely via personal My Kaspersky account.

Kaspersky Internet Security — Multi-Device 2016 is available for a special introductory price.

*The ‘Change Control’ feature is disabled by default. It can be enabled in the product’s configuration.

Kaspersky Lab is one of the world’s fastest-growing cybersecurity companies and the largest that is privately-owned. The company is ranked among the world’s top four vendors of security solutions for endpoint users (IDC, 2014). Since 1997 Kaspersky Lab has been an innovator in cybersecurity and provides effective digital security solutions and threat intelligence for large enterprises, SMBs and consumers. Kaspersky Lab is an international company, operating in almost 200 countries and territories across the globe, providing protection for over 400 million users worldwide.